Report Template
SEO Audit Report Template
A complete, client-ready SEO audit report template — except you never have to fill it in. Enter a URL and DeepSEO Auditor crawls the site, scores it 0–100 and generates the whole report automatically: every issue found, why it matters, and exactly how to fix it. Works with our free SEO audit tool — no sign-up, no blank documents.
What a blank template makes you do — and what this one does instead
Most SEO audit report templates are empty spreadsheets or slide decks. The structure is the easy part; the hard part is the data.
A good SEO audit report always contains the same things: a headline score, category breakdowns, a prioritized issue list, evidence for each finding, and clear remediation steps. Filling that structure in by hand means crawling a site with one tool, reformatting exports in another, and writing up dozens of findings manually — hours of work, and it is stale the moment anything on the site changes.
DeepSEO Auditor inverts the workflow: the template is pre-built and the crawl fills it in. The result is generated in minutes, is always based on the site as it is right now, and can be regenerated any time — which also makes before/after comparisons trivial.
What's inside the report
Every generated report contains these sections, complete and pre-populated.
1. Executive summary and verdict
The overall 0–100 score, pages crawled, indexable pages and critical-issue counts up front, followed by a plain-language verdict your client can read in 60 seconds.
2. Category score breakdown
Scores across five transparent categories — Crawlability & Indexation (30%), Metadata & Content (25%), Links & Architecture (20%), Structured Data & Social (10%) and Security & Technical Hygiene (15%).
3. Crawl and indexation details
Robots.txt health, sitemap discovery results, HTTP status-code distribution, redirect chains and the indexability matrix — the evidence behind the headline numbers.
4. Complete issue register
Every issue found, grouped by severity from Critical to Info, with the number of affected pages so the reader can see scope at a glance.
5. Why it matters, for every issue
Each issue includes a short explanation of the SEO impact in business terms — not just a raw error code. This is the part clients actually act on.
6. Step-by-step remediation
Numbered fix instructions per issue, with effort and impact ratings and a direct list of the affected URLs, so a developer can start immediately.
7. Metadata, headings, images and links
Title and description length stats, duplicates, heading hierarchy problems, image alt coverage, broken internal links and orphan pages — all tabulated.
8. Structured data and social tags
JSON-LD types found, parse errors, duplicate blocks, and Open Graph / Twitter card coverage across the site.
9. Crawl timing and page appendix
Response-time statistics with the slowest pages flagged, plus a full appendix listing every crawled page with its status, title, word count and depth.
Four ways to share the results
The same findings, delivered in whatever format the moment calls for.
Branded PDF report
A polished multi-page PDF carrying DeepSEO Auditor branding — share it directly with the website owner or attach it to a proposal. Print-ready and easy to read on any device.
CSV exports
Issues and pages export as CSV, so the fix list drops straight into a spreadsheet, a ticketing system or a client task board.
Copyable text summary
A one-click copy button gives you the full findings as clean text for email, Slack or a client update — no reformatting required.
Printable summary
A browser-optimized print layout produces a tidy one-document summary for in-person meetings and printed handovers.
Who it's for
One report, three working styles.
For agencies and freelancers
Use the report as your audit deliverable: run a crawl at the start of an engagement, attach the PDF to your proposal or kickoff deck, and re-run it after implementation to show progress between two dated reports.
For website owners
No SEO vocabulary required. The report explains what each problem means, how serious it is and what to hand your developer — in plain language, ordered by priority.
For in-house marketing teams
The CSV exports and per-issue affected-URL lists slot directly into sprint planning, and the transparent scoring weights make the state of the site defensible to stakeholders.
Beyond the report
The report is one deliverable in a full diagnostics workflow.
- Work through the underlying checks yourself with the technical SEO audit checklist — 45+ checks explained.
- Prefer the long-form method? The technical SEO audit guide walks the whole audit step by step.
Generate your report now
Enter a homepage URL and get the complete branded report — PDF, CSV and text — in minutes.